If you’re writing nonfiction, you’re probably trying to zero in on a category or topic that you’d like to write about and be known for. You’re trying to find your focus. If you haven’t already been exploring the possibilities by writing blog posts or articles, you’ve probably had some inkling. If not, look for clues. When you’re leafing through a magazine, what … [Read more...]
#74: Your Writing Platform – The Need for Focus
Back in 2004, I was on the phone with my publisher and he told me I should start a blog. "It’s what authors are doing," he said. So, I tried to figure it out. I started learning about blogs and paid particular attention to the sub-category of mom-bloggers because my first book was for moms and it felt like the right world to run around in. Rather … [Read more...]
#73: Your Writing Platform Needs a Home Base: An Author Website
Let’s say you send a query letter to a magazine or a book proposal to an agent. She reads it through and feels there’s potential—it looks like there’s a match between you and her publication or agency. What’s the next thing she’s going to do, most likely? Google you. She’s going to type your name into a search engine and then click around the links that … [Read more...]
